Book People is a pillar of the Austin, TX community being the largest and oldest independent bookstore in Texas. When Book People came to me they had a website that did not reflect the size and success of their physical location. With the pandemic, they were operating 100% from their online store and customers were having a hard time finding books and getting to checkout. I helped them with a top-to-bottom redesign that made Book People a fun place to shop for your next read and explore all the other exciting things happening with Book People. The redesign included the addition of a mega menu, creating virtual book fairs, adding their massive gift & sideline inventory and creating interactive staff picks. I'm proud to be part of Book People's success during a very hard time of business!